TRUE 31 Custom Apparel is a young and fast growing company, established in 2007 to launch a host of companies dedicated to providing quality customized products & services at competitive prices & with fast turnarounds.  True 31’s  2 founding members have each worked for Fortune 500 companies in the service industry for 20 plus years and have applied the extensive training and experience gained to help cultivate their goal of starting a small business of their own.  Extensive research, investment in state of the art equipment, quality products and hiring staff committed to the same mission and values are all critical components of the True 31 methodology.   

 True 31 Custom Apparel is a rhinestone apparel & more company providing customized rhinestone designs for individuals, companies, clubs and/or organizations within the United States.  Whether you are interested in designing customs apparel of your own or simply choosing from the wide variety of pre-designed "Bling It City" products......Bling It City is your ONE STOP BLING IT SHOP!  From the True 31 home page select Bling It City and be directed to a category of products fitting your needs.  Don't see the item you worries call us toll free or email us and we will work with you to bring your creative thoughts to life!

  • No Minimums
  • Choose from 20 vibrant rhinestone colors (offer in economy to Premium Swarovski Crystals)
  • Customized bling logo replication, “Bling It City” standard rhinestone designs
  • State of the Art web site with features to  design and order online
  • Web pages specifically for your club and/organization (see our “Hassle Free Guarantee”)
  • Rhinestuds, Glitter and Sparkle alternatives available

Rhinestone Car Decal:  Bling It City is one of the few companies within the United States offering Rhinestone Car Decals.  All decals are created with Swarovski Rhinestones and backed by specialized clear material with an adhesive backing. Rhinestone heat transfers can be applied to this material using a specialized heat transfer process. The material can withstand the temperature and pressure of the heat transfer process without distortion of discoloration. The material is UV and weather resistant in both cold and hot climates.

Rhinestone Decal dimension is approximately 9”x9”.  12ss and 16ss size premium rhinestones will be used to create the decal.  Decals are available with or without personalized names.  Each decal is accompanied by detailed instructions and a specialized solution to assist with the application.

Rhinestone T-shirt Transfers:  Transfers can be created in several different dimensions, with personalized name and a choice of stone colors.  Similar to the Rhinestone decals, the stones used in most designs are 12ss and 16ss sized premium stones. 

“Bling It City” Hassle Free Guarantee:  Bling It City will provide a direct toll free number to address any questions or concerns regarding purchases.  You can also add a direct “Bling It City” link to your company’s website to provide direct access for your customers. 


  • No Minimums for direct to garment or vinyl
  • Low Minimum order for screen printing (12 item minimum)
  • Digital print designing, customized logo replication, standard designs available
  • State of the Art web site with features to  design and order online
  • Web pages specifically for your club and/organization (ask about our “Hassel Free Order Guarantee”.

 Our Hassle Free Guarantee offers each company, organization or club access to their customized apparel and products through their very own TRUE Customer web store.  This site will direct you and your patrons to an online shopping portal which comes to you with an offering of exclusive designs, apparel and spirit wear specifically geared towards you club, organization or company.  Upon your agreement approval with TRUE you will be given a web domain name similar to the following...... name.   This eliminates the need for you to advertise, take orders, collect payment and/or distribute orders, as the site will provide a direct means for ordering, payment and delivery.  Add a link to your company's website and/or add to your communications and you are on your way!  This website has been designed with the latest software developed by the country’s best software developers and features a state of the art “Design Studio” for creating your very own custom apparel.  All we need is a sample of your logo in a .png or .jpg file and we will take it from there!

Want to get a quote??  Click here! *
Toll Free 1-855-992-5464 * Fax 1-847-792-0196 

Thank you for shopping with us!!